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Maximizing your advertising opportunities

Maximizing your advertising opportunities

Advertising is expensive. Plus, how do you even know if it works? Honestly, some will show obvious return on investment, but others will be hard to gauge. Some will cost you money, while some will simply take your time. Both are hard commodities to let go of,...
Is your call volume decreasing?

Is your call volume decreasing?

If your answer to the above question is “YES,” then you need to be asking yourself why.  Don’t wait to address this as it could be that waiting will allow your competition to pass you by.  If you have seen any significant drop, all is not lost, and you can still...
Is using technology right for your business?

Is using technology right for your business?

Let’s face it, the world is changing and technology is hard to keep up with.  If embracing technology isn’t something you have caught up with, it may be time that you consider the option. In a different blog, I talked about decreasing call volume and annual revenues. ...
Are you getting close to retirement?

Are you getting close to retirement?

If you are planning to retire in the next five years, you need to be planning now.  If you are looking for an employee or someone from outside to buy your business, you need to make sure that it is sellable.  What does that mean?  Can you sell it and get the price out...